12/20/2023 0 Comments Google ppc campaign management![]() The most popular form of pay-per-click advertising is paid search marketing. Below are a few examples of what types of PPC advertising you can use to promote your business. ![]() There are various types of ads you can create within PPC marketing to attract visitors. To understand Google Ads PPC management, let us explore the three main types of PPC. It is the last yet most important stage of the campaign action helps your campaign succeed.You can use all of that information to refine your PPC campaign and improve your other marketing avenues, too! What are The Three Types of PPC? Users are likely to act if they engage in what they see.Īction : Lastly, when the user is satisfied with the entire campaign, they will complete the checkout process to successfully buy the product or service. The second step of the campaign depends entirely on the user's interest, and we shall achieve it by showcasing something desirable.ĭesire : Once the user clicks on the ad campaign, the landing page must be designed with the best content and visual that makes it appealing to the users. ![]() Interest : How will you justify if the user is interested in your advertisement or not? We measure it with clicks. So, it starts by grabbing the user's attention with the new product or service ad. So, it is important to target that audience or mass that will be easily attracted to your campaign. We follow the AIDA model to set your PPC ad campaign.Īttention : Grabbing attention is essential.
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